SoYoung Stories

Staying SoYoung: Alyssa Kerbel of Mini Mioche

The founder of Mini Mioche (our fave kids clothing line) talks spinning, family and strictly grown-up getaways.

Staying SoYoung: Trisha Enriquez of No Tummy Mommy

The Health and Fitness Guru shares what's in her snack bag and how she creates healthy routines with her daughter.

Staying SoYoung: Destiney Green of Mom Crush Monday

The writer and super-stylish mom on juice cleanses, nature adventures and conscious co-parenting.

Staying SoYoung: Megan Little

The stylist and influencer talks running, reading and cooking healthy meals with her 6-year old.

Staying SoYoung: Catherine Choi

SoYoung’s founder on high-intensity workouts, meditating at work and her family’s ramen obsession.

Four innovative products inspired by parenthood

These four couples have successfully transformed their frustrations into innovations by offering brilliant solutions to common parenting problems.

SoYoung Receives Prestigious Design Award

While it's always nice to be nominated, it's even better to win! We are thrilled to have been chosen the winner in the accessories category for the Smallish Design Awards.  

Mini Style Photo Shoot with Becky Kimball

Ministyleblog is one of the top destinations on the web for pint-sized, daily fashion inspiration.

Bethany Menzel Picnics with Charlie

We were thrilled when we first opened these photos shot by Bethany Menzel for her eponymous blog, which is among our favourites.

Mini Mioche + SoYoung

We were thrilled to collaborate on this shoot with Mini Mioche - a brand that we love, made by people that we equally adore.