Catherine's Reflections

The failures that led to my first success (Part One)

My business was almost over even before it even started.

We all feel like impostors

Until I started to trust that I had something to contribute that was uniquely mine.

The Story of SoYoung

Two crucial lessons I learned: Decisions made from ego will come back to haunt you. While you can seek advice from experts, no one knows your business better than you.

SOYOUNG X IMANI + KIDS: A Shared Commitment to Sustainability

At SoYoung and Imani + Kids, we stand out with our unique approach to sustainability, making thoughtful, sustainable choices that enhance family life and foster a global mindset in our children.

Choosing The Deep Discomfort of Life

All the comfort in the world does not equate happiness.

My experience climbing a 20K foot volcano

And what once was “ Can I really do this?” started to become “Wow, I’m still doing this.”

Everyone Has a Story

Before I became a mother, I’d often share a story about myself that never failed to blow people away, mainly because it was in such opposition to the standard first impression of me as “nice”, “fr...

My Lunch Packing Ritual

Packing lunch is a form of self-care for me and an investment that pays major dividends. Today, I share a peek into my weekly meal prep ritual with you. I hope it inspires you to pack your lunch as...

The story behind the name SoYoung: “Great things will happen”

Before I started SoYoung, I spent 10 years in banking and financial software and was extremely unhappy but had no idea what to do about it. So I enrolled in a year long Zen Shiatsu course taught by...

The Safe Summer Place

Growing up, there is one place that holds a memory of feeling utterly safe for me, and gave me the sense that everything is, was, and always will be right in this world.